Ovechkin ties Howe's mark, Red Wings beat Capitals 3-1 – KGET 17
NHL, adidas unveil uniforms
UMass Amherst Athletics
NHL, adidas unveil uniforms
The Creation Of Adidas Hockey: Forging A New Way To Relate To Consumers, NHL
NHL will be aggressive in trying new initiatives amid hunt to grow revenues
Adidas takes over from Reebok as US ice hockey sponsor - BBC News
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
Stanley Cup: 'What is hockey?' Bellemare's unexpected journey to the Stanley Cup Finals | CNN
Flyers announce Tata Consultancy Services as helmet sponsorship - NBC Sports RSN
Adidas, NHL decide against extending kit supplier deal beyond 2023/24 season | SportsMint Media
Hockey world unimpressed with new sponsor on Canadiens jersey
Adidas Steps Away: Who Will Supply the NHL's New Jerseys?
Game Recap: First visit to the Mullett ends in disappointment for Colorado Avalanche - Mile High Hockey
Proud Sponsor of Adidas | Grand View Athletics
Adidas may distance Reebok from NHL
England Hockey and adidas
NHL jersey patch, NBA virtual ads will clutter sports sponsorships in 2023
NHL Jersey Ads Approved for 2022-23 Season as League Joins NBA, MLS – Sportico.com
adidas Hockey Sponsorship - Specialist Sports
NHL jersey advertisements - Everything you need to know before the 2022-23 season begins
Adidas and Women's Sports Foundation Announced as Team Sponsors for the Secret® Dream Gap Tour Plus CBC Sports Added as Streaming Partner
